Get More Leads
Show up on Google, Maps and AI answers when homeowners nearby need a plumber or an HVAC tech.
Search Everywhere OptimizationFor independent plumbing and HVAC shops
Get More LeadsBook More JobsTrack What Pays
The free Business Growth Diagnostic
A short talk with Rev about your shop. You'll cover:
- 1Where your business is now
- 2Where you want to grow
- 3What's blocking it
- 4The best path forward
Free. The full growth plan is separate and paid.
Or find your bottleneck with the free scorecardYou do great work, but your Google rankings and online visibility don't reflect it.
I help you:
- Get seen when homeowners search for what you do
- Get more calls to your office to book jobs
- Track what is working so we can do it again
Rev plans and does the work himself. Area exclusivity on monthly paid plans. You own all the work product.
- You work with Rev directly
- Prices are on the page
- One shop per trade per area
- Your accounts stay in your name
Why does the shop with fewer reviews show up first?
Your customers already know you do good work. They leave you five-star reviews and call you back for the next job. Some of them send their neighbors your way.
But other companies that aren't as good as you are show up ranked higher in search and in AI.
Here's why. Google can't see how good your work is. It ranks what it can read on your Google listing, your website, and what other sites say about you. If those are thin or out of date, a better shop gets passed over.
Most owners don't have time to fix that. They're busy keeping trucks on the road.
Fixing that gap is my job. I start with your Google listing and the website pages a homeowner sees first, so the search results match what your customers already say about you.
The Booked Solid System
Three parts that depend on each other. Most shops are strong in one part and weak in another, so I start with the weak one.
Book More Jobs
Make it easy to call or book from a phone, and earn the reviews that help a homeowner pick you.
Websites and reviewsTrack What Pays
Follow each lead from the first call to the paid invoice, so you know where the next dollar should go.
Included in both plansBuilt for independent shops
This is a good fit if your shop has:
- An owner who runs it, with no franchise or private equity group above you.
- Trucks to keep busy and room on the schedule for more work.
- Plans to stick with this past the first 90 days.
- Real numbers you'll share, like booked jobs and your average job.
I'm not the right fit for franchise or private equity groups.
One person does the work, on purpose
Plumbing HVAC Marketing Founder, Raul "Rev" Vaughn is your point of contact. He plans your work and does it himself. Your work won't get handed down to a junior account manager, outsourced freelancer or far-away country.
Working solo keeps the relationship personal and accountability for results high. I take one shop per trade in each protected area, and I name that area in writing before you pay.
Your domain, your Google listing and your accounts stay in your name the whole time. If you ever leave, they leave with you.
I've built launches for 10X Home Services and 10X Roofing
Before Plumbing HVAC Marketing, I led lead generation for more than 10 brands inside Cardone Ventures and Grant Cardone's 10X companies.
#1 in organic search and #2 on the map in 3 months
For a local plumbing and HVAC company that was "invisible" in search when I started.
10X Home Services
I built the website and the launch campaign.
10X Roofing
I created the launch campaign.
280+ booked calls a month
For REVIV X, while cutting the cost to win each customer by 37%.
$6.57 million in 90 days
For SquadUp Summit, from one list of 5,259 people.
See the full case studies"Reduced CPL below goal. Booked calls rose 144% with 30% conversion rates. Rev's work set a new standard for how we approach campaign structure, messaging, and analytics across multiple brands."
Two monthly plans, with prices on the page
Local Visibility
$999a month
$1,500 one-time setup
Best fit: One trade with a good site in place
Local Growth
$2,500a month
$2,500 one-time setup
Best fit: One or both trades that need more page work
Websites from $5,000.
Compare the plansFind your bottleneck in 3 minutes
The Booked Solid Scorecard asks 8 questions about your shop. At the end you'll see which part of the system is holding you back, and one thing to try this week. No email needed.
Take the scorecardFree book
Rather read first? Start with the free book.
Grow Your Plumbing and HVAC Business explains the Booked Solid System in plain words, with a scorecard you can fill in tonight. It's free. Nobody calls you unless you book a time.
What happens on the Diagnostic
- 1
Fill out a short form
It asks about your trade, your trucks and the size of your shop. Rev reads it before you talk, so the call starts with your shop.
- 2
Pick a time
The calendar opens right after you send the form. Choose a time that fits your day.
- 3
Talk it through with Rev
You'll cover four topics: where your business is now, where you want to grow, what's blocking it and the best path forward.
The Diagnostic is free. A full growth plan is a separate, paid project, and you'll see the price before any work starts.
Questions owners ask
What does the free Diagnostic cost?
Nothing. It's a free talk with Rev about your shop. If you want a full growth plan after that, it's a separate, paid project, and you'll see the price before any work starts.
Who does the work?
Rev does. He plans the work and does it himself, and you talk to him directly. On a monthly plan, email replies come within 2 workdays on Local Visibility and within 1 workday on Local Growth.
How much do the plans cost?
Local Visibility is $999 a month with a $1,500 one-time setup. Local Growth is $2,500 a month with a $2,500 one-time setup. Websites start at $5,000. The plans page lists what each one includes.
Do you promise rankings or more calls?
No. I don't promise a set rank, call count or sales total. Each month you'll see the work I did and what changed, with clicks, real leads and booked jobs counted apart.
Will you work with a competitor of mine?
I name your trade and your protected area in writing. While your monthly plan is active, I won't take on a direct rival for that trade in that area. A one-time Visibility Roadmap doesn't reserve an area.
Do I keep my website and Google listing if I leave?
Yes. Your domain and Google listing stay in your name. You keep the custom site work you've paid for.
Do you run ads or post on social media?
Those sit outside both plans. Ad work, ad spend and social media posts cost extra, and I quote any extra work before it starts.
Find out what's holding your shop back
Book a free Diagnostic with Rev. If I'm not the right fit, you still leave knowing your next step.